- Globalisation in Animation.
Disney.
Globalised animation. The spread of Disney to the rest of the world.
Has Globalisation/ Americanisation helped the animation world?
Does Disney ruin Grimms fairytales? It makes them all pretty and perfect and happy instead of the original story. Better for modern children.
Westernisation - Characters etc. become more westernised when done in America? Does culture get lost? Good that other cultures are used, but not always true to reality. Facial characteristics are often Americanised or stereotyped.
Sometimes other cultures use american things to influence their animation. Sometimes Japanese animation has american themes, sometimes American animation has Japanese themes such as Studio Ghibli.
TV and Film as well as animation influence the world- eastern cultures (India etc) sell skin lightening cream because of the idea that western culture is better- White skin is everywhere on TV and people start to believe that white skin = happiness and sucess.
The media decides what people know about. Supports the idea that western culture is better, people are richer.
National identity in Animation?
American animation is very similar
British animation looks very different from different studios, but interchangeable.
Americanisation has stereotyped British culture to the rest of the world. Patriotism- The Queen brings in tourism and money. The media presents the Royal Family to the rest of the world, but a large amount of the British public don't think the Queen does much for the country/ doesn't know what she does.
Cultural differences in different animations? How animation has changed in cultures before and after americanisation. Has americanisation affected the world of animation?
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